Truth
I say what I see, even when it's uncomfortable. Without truth there are no decisions - only postponement.
About me
I'm a business practitioner, not a strategy theorist
I specialise in building ethical brands, conscious organisations and effective leadership in mid-sized companies. I advise and create solutions that enable steady, conscious growth - growth that serves people and the business at the same time.
My name is Marta Duczman. I specialise in building ethical brands, conscious organisations and effective leadership in mid-sized companies.
I advise and create solutions and tools that enable steady, conscious growth - the kind that serves people and the business at the same time.
I'm a business practitioner and an entrepreneur. My portfolio holds plenty of missteps and lessons that taught me humility, effectiveness and a willingness to test hypotheses. That's why I don't sell ready-made recipes - I check what actually works in your company.
I dig for the truth - including the kind that's uncomfortable for the ego. That's where the growth is.
Making things real is my strength. I don't stop at direction and a deck - I see things through and build healthy structures that keep growing steadily long after I'm gone.
I work with owners of growing companies and the leaders responsible for their growth. I bring an outside perspective, business experience and an understanding of people - so you can see the situation clearly, make the right decisions and turn them into action.
My point of view
I'm after the answer to why some companies grow and others don't
One question has pushed me forward since the start of my working life: why do some companies grow while others stand still. Looking for the answer led me to ethics, spirituality and energy - and to the conclusion that to be effective you have to truly understand people.
When you know people and how a human being works, you can deliver a solution that can actually be implemented. Not one that merely looks good on a slide.
My portfolio holds plenty of mistakes and lessons. They taught me humility, effectiveness and an openness to testing hypotheses - because even the best strategy needs to meet the market as fast as possible.
The market is my natural habitat. I stay connected to trends and to what is happening in people's behaviour, and I can turn that into brands, products, services and the communication around them.
I work from a place of power - which means everyone who comes into contact with my work grows. Not only organisations and their leaders, but their teams and clients too.
THE PILLARS OF MY WORK
This is where I stand - and it isn't negotiable
Clarity
I simplify what is complicated. An owner's clarity becomes the team's clarity, and then the brand's.
Partnership
I'm not the advisor who leaves after the presentation. I enter the relationship, take responsibility and stay for the implementation.
Effectiveness
What counts is what worked in contact with the market. We test hypotheses fast instead of nursing beautiful assumptions.
Innovation
I create solutions, products and tools that answer what is really happening in the world and in people's behaviour.
Feedback
We grow because we talk and give each other feedback. I value most the kind that is uncomfortable for the ego - that is where the biggest growth lives.
Making it real
Strategy is the beginning of the road. Execution is what matters.
I bring a rarer skill: I make things happen. I build healthy, well-working structures that grow steadily - and I genuinely enjoy the operational work.
I'm an achiever: I get results through relationships with people and strategic thinking.
Testimonials
What clients say about working with me
„Marta combines strong business instinct with deep digital marketing knowledge, and her background in coaching and psychology gives her a rare perspective. She has a real talent for bringing clarity into complex situations.”
„Marta and I worked together on developing the Polish and Spanish markets. Together we built a real marketing and sales machine: effective, dynamic and results-driven.”
„They stand out with deep expertise and a professional yet friendly approach. Thanks to the workshops we defined the foundations that now let us develop internal and external communication coherently.”
„Marta helped us bring order to the team, implement marketing tools and prepare the school for its next stage of expansion, including entering new markets. An exceptional partner for any organisation.”
„She combines remarkable empathy with business sense - she sees what matters most and turns it into coherent, responsible solutions. The collaboration was inspiring and left lasting effects.”
„What I value most is her ability to lead strategic processes: from analysis to concrete solutions. The work never stopped at ideas - it genuinely supported our growth and brand positioning.”
Media
Talks, podcasts and interviews
- PressWhat women's circles are and what they giveInterview with Monika Głuska-Durenkamp about contemporary femininity. In Polish.PANI Magazine (01/2023)